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Kategori sayısının fazla olması seo açısından direk etkili bir şey değildir. Fakat kategoriler genelde hızlı bir şekilde gezilip yazıya girdiğiniz alanlardır, bu yüzden site üzerindeki bounce rate’i düşürür, buna etiket sayfaları, attachment sayfalarını da örnek verebiliriz.
Gereksiz kategori eklemekten kaçınırsanız mutlaka bounce rate’deki düşüşü farkedeceksiniz.
Örnek vermek gerekirse; Spor Haberleri kategorisi gerekli bir kategoridir, fakat altında açılan tarih belirten, kategoriler benim gözümde yanlıştır, sebebi ise şudur;
Spor Haberleri bölümüne tıklayan biri Fenerbahçe Haberleri kategorisine geçecek ve oradan da yazının içerisine geçecek. Spor Haberlerinin okunma süresi düşecek, halbuki spor haberleri kategorisine girdiğinde direk haberi görmek yerine haberler arasında gezerse bounce rate artacaktır.
Search Console’unuzdan kategorilerinizin üzerinde durulan sürelere bakarak hangilerinin gereksiz olduklarını öğrenebilirsiniz. İyi çalışmalar.